West Palm Beach Oral & Maxillofacial Surgery

Case Study

Industry: Healthcare – Oral & Maxillofacial Surgery

Website: wpboms.com

Services: Website Design & Development, Copywriting, SEO, Google Business Profile Setup

When West Palm Beach Oral & Maxillofacial Surgery (WPBOMS) came to us, they were preparing to open their brand-new practice in South Florida. With no existing digital presence, they needed a website that would help them introduce their practice to the community — one that felt calm, sophisticated, and reflective of the exceptional level of care they provide.

The Challenge

WPBOMS was starting from scratch — a new practice with exceptional expertise but no digital foundation. They needed a website that would help them make a strong first impression and connect with patients right away.

  • No existing website or online presence to introduce the practice.

  • Needed to communicate surgical expertise while maintaining warmth and approachability.

  • Required a design that felt elevated and elegant without appearing overly clinical.

  • Sought a strong SEO foundation to establish visibility and credibility in the local market.

The Solution

We designed and developed a website that feels like an extension of the WPBOMS experience — calm, confident, and inviting.

  • Built a custom, responsive website that blends professionalism with approachability.

  • Used a clean, minimal layout, soft neutral colors, and refined typography to create a sense of calm and trust.

  • Wrote clear, compassionate copy that simplifies complex surgical information for patients.

  • Integrated on-page SEO and local keyword optimization to support discoverability in West Palm Beach and surrounding areas.

  • Created a seamless user experience with intuitive navigation and clear calls-to-action for scheduling and inquiries.

the result

The finished website gave WPBOMS a professional, patient-focused online presence that communicates both expertise and empathy.

  • A polished, elegant website that beautifully reflects the quality of the practice.

  • A digital foundation that builds trust and credibility from the very first visit.

  • Increased search visibility and engagement in a competitive local market.

  • A web experience that feels as refined, caring, and precise as the practice itself.

Visit the website

Google Business Set-up

To complement the new website and strengthen WPBOMS’s local visibility, we established and optimized their Google Business Profile, a critical step in ensuring potential patients could easily find, trust, and contact the practice.

  • Profile Creation & Verification: Claimed and verified the Google Business Profile for the new location to ensure full control and accuracy.

  • Comprehensive Listing Optimization: Added detailed business information including hours, contact details, services, and specialties for improved search relevance.

  • Visual Branding: Uploaded professional imagery — including exterior and interior photos — to help patients recognize the practice and feel comfortable before their visit.

  • Category & Keyword Optimization: Selected the most relevant service categories and integrated local SEO keywords to boost visibility in “oral surgeon near me” and similar searches.

the result

  • WPBOMS now holds the #1 spot for that search.

  • They’ve earned 200+ 5-star reviews, building instant trust with new patients.

  • Their practice continues to grow because customers don’t just find them, they choose them.

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