Raise Communications
Case Study
Industry: Communications Strategy / PR
Website: www.raisecg.com
Services: Visual Identity and Logo Design, Website Design and Development
Raise Communications is a partner to founders and leaders who are changing the world. They work with visionaries to shape and share stories for maximum impact.
The Challenge
Raise Communications had been in business for over seven years, led by founder Cari Sommer, a former lawyer turned strategist and advisor.. While their work with tech CEOs, impact-driven leaders, and creatives was thriving, their brand identity hadn’t kept pace with the company’s growth.
Originally named Cari Sommer Consulting, the business rebranded to Raise as the team expanded — but the visual identity still leaned on the past.
Their services had grown beyond PR to include messaging, thought leadership, and event strategy, yet their website and brand didn’t fully reflect this broader scope.
They needed a brand presence that felt authoritative, modern, and creative, while staying warm and approachable — to match the kind of visionary clients they serve.
Before
The Solution
A Wiser Website partnered with Raise Communications to elevate their brand presence and digital experience with:
Brand strategy that clarified their positioning as trusted advisors to innovators and thought leaders.
Fresh visual identity with a modern logo, typography, and color palette.
Custom brand assets that include icons and patterns that balance authority with creativity.
Website redesign that translated the new brand into a clean, modern, and user-friendly digital home, showcasing services and thought leadership with clarity.
the result
The new Raise Communications brand and website present a confident, modern identity that reflects their evolution and impact.
The brand now communicates authority, creativity, and warmth in equal measure.
The website offers a clear, polished user experience that positions Raise as a leader in communications strategy.
The cohesive brand system supports growth and adaptability across all client touchpoints.
Overall, Raise now has a strong visual and digital foundation that amplifies their mission to raise up ideas, leaders, and stories that matter.
